[新聞] 宮本茂:任天堂計劃轉移重心至核心玩家

看板Nintendo (任天堂)作者 (楊)時間10年前 (2014/08/29 07:29), 編輯推噓67(67093)
留言160則, 46人參與, 最新討論串1/2 (看更多)
來源是 Edge 雜誌訪談 http://tinyurl.com/nb3qe9k http://tinyurl.com/qcjzn8x Speaking in the latest issue of Edge magazine, which goes on sale on Thursday, Shigeru Miyamoto said his team does not want to focus on making content for people who "passively" enjoy games. 宮本茂在訪談中說, 他的小組不想只做遊戲給 "被動" 玩遊戲的玩家. "[These are] the sort of people who, for example, might want to watch a movie. They might want to go to Disneyland," he said. 這些人大概只想看電影, 想去迪士尼遊樂園 "Their attitude is, 'okay, I am the customer. You are supposed to entertain me.' It's kind of a passive attitude they're taking, and to me it's kind of a pathetic thing. They do not know how interesting it is if you move one step further and try to challenge yourself [with more advanced games]." 他們有的是一種被動的的態度 "我是花錢的大爺, 你必須娛樂我" 我認為這是很可悲的事情(原文用pathetic有種輕視的意思) 這些人不了解, 往前踏一步透過更多遊戲挑戰自我是多有趣的事. Miyamoto's comments mark the first time a Nintendo executive, and a longstanding member on its board of directors, has publicly outlined intentions to shift away from casual customers. 宮本茂是第一位任天堂高曾觸及此話題, 表達意願轉移離開輕玩家 Nintendo's trendsetting Wii console, which shipped in 2006, reached 100 million sales after triggering a frenzy of interest among people who are not typically considered games enthusiasts. Titles such as Wii Sports, Wii Fit and Wii Music (the latter of which was designed by Miyamoto), were marketed as games for everyone and sold tens of millions of units across the world. 這裡講2006老任Wii引爆流行. 其中大賣的遊戲包括Wii Sport, Wii Fit, Wii Music, 正是代表給所有人玩的遊戲. Yet the Wii U has not managed to recreate that winning formula, having sold about seven million units since its launch in November 2012. 但Wii U沒有複製成功經驗, 2012至今只賣了700萬 In an age where Apple and Android smartphones have become the leading games platforms for the casual audience, Miyamoto says Nintendo no longer needs to reach out to those customers. 在蘋果安卓成為最普及的輕遊戲平台這個世代, 宮本茂認為任天堂不再需要 專注這些消費者. "In the days of DS and Wii, Nintendo tried its best to expand the gaming population," he said. DS 跟 Wii 試著擴張遊戲人口 "Fortunately, because of the spread of smart devices, people take games for granted now. It's a good thing for us, because we do not have to worry about making games something that are relevant to general people's daily lives." 因為智慧裝置普及, 人們把遊戲取得視作理所當然. 這對我們是好事, 因為我們不再需要特別製作遊戲給普羅大眾(輕玩家) Edge magazine's exclusive interview with Miyamoto comes as part of a wider feature on Nintendo, with the publication visiting its new R&D offices in Kyoto and speaking to developers behind every major upcoming Wii U game. 本次獨家專訪另外拜訪京都的RD中心, 看了未來Wii U產品等等... Among the broad range of topics discussed with Miyamoto, the famed games developer explains how Splatoon was nearly a Mario title, why he believes Nintendo should not abandon hardware, as well as expanding on previous comments made at E3 regarding what he perceives as "creative immaturity" within the development sector. 宮本茂說Splatoon重要性有如馬力歐, 他認為任天堂不應該放棄核心玩家. 另外對之前E3談話增加了一些表達. He also is asked about the inherent challenges of playing games on both the TV and the Wii U's touch-screen GamePad - a hardware design choice which has been routinely questioned within the industry. 另外有問到關於在電視與gamepad遊玩轉換的難度. 業界對gamepad普遍 存在質疑. "Of course we had some concerns," Miyamoto says. "After all, we're human beings: our eyes cannot see two objects at the same time. But we were sure that, even with that kind of, say, weak point, we would be able to make something unprecedented and revolutionary." 我們當然有疑慮, 畢竟我們都是人類, 眼睛無法同時看兩個地方. 但我們仍然深信, 我們還是可以做出前所未有的革命. 剩下的部份要等雜誌出刊才會有詳細的紀錄了, 有我再翻譯上來 -- 中國製造、專家表示、韓國起源、英國研究、三星銷售 -- ※ 發信站: 批踢踢實業坊(ptt.cc), 來自: 96.31.228.11 ※ 文章網址: http://www.ptt.cc/bbs/Nintendo/M.1409268552.A.DAF.html

08/29 07:34, , 1F
有人跟我一樣不管是手機還有平板都完全沒裝遊戲的嗎?
08/29 07:34, 1F

08/29 08:13, , 2F
宮老,上次玩你的遊戲感到驚豔是銀河瑪莉的事情了
08/29 08:13, 2F

08/29 08:13, , 3F
後來的wii music,潛水艇,皮克敏3都有點讓人失望
08/29 08:13, 3F

08/29 08:14, , 4F
還說要把紙片馬力歐做成沒有劇情的RPG...
08/29 08:14, 4F

08/29 08:15, , 5F
wii從天空劍到wiiU發售後一年的空窗期你說遊戲量是足夠的
08/29 08:15, 5F

08/29 08:16, , 6F
結果現在又突然回頭說要找回"核心"玩家...
08/29 08:16, 6F

08/29 08:18, , 7F
不過我到覺得去拉攏那些拉不過來的輕玩家,真的是更
08/29 08:18, 7F

08/29 08:19, , 8F
加重視核心玩家比較重要,至少讓核心族群滿意,才有
08/29 08:19, 8F

08/29 08:19, , 9F
機會去吸引輕族群,當初蘋果也還不是靠核心群撐到賈
08/29 08:19, 9F

08/29 08:20, , 10F
回來的嗎?
08/29 08:20, 10F

08/29 08:54, , 11F
我也覺得有種你現在才領悟嗎的感覺
08/29 08:54, 11F

08/29 08:56, , 12F
我喜歡這想法。就希望財報能讓老任繼續堅持下去
08/29 08:56, 12F

08/29 08:57, , 13F
任天堂那種爛硬體是能做出多讓人驚豔的遊戲
08/29 08:57, 13F

08/29 08:57, , 14F
核心玩家都是視覺系動物
08/29 08:57, 14F

08/29 09:12, , 15F
.....這一篇的內容感覺處處矛盾阿...
08/29 09:12, 15F

08/29 09:17, , 16F
視覺系動物≠核心玩家,倒是很多視覺系動物自以為核心玩家
08/29 09:17, 16F

08/29 09:33, , 17F
推樓上,核心玩家是選擇玩好玩的遊戲,不是好看的遊戲
08/29 09:33, 17F

08/29 09:42, , 18F
紙馬問題不是沒有劇情,是沒有無消耗普攻阿XD
08/29 09:42, 18F

08/29 09:43, , 19F
宮老啊…
08/29 09:43, 19F

08/29 09:44, , 20F
之前就有說想開新iP了吧
08/29 09:44, 20F

08/29 12:30, , 21F
這樣F-ZERO、銀河戰士有希望出新作了吧
08/29 12:30, 21F

08/29 13:29, , 22F
健康計劃呢? = =
08/29 13:29, 22F

08/29 15:29, , 23F
健康計劃會是另一個team來做吧?
08/29 15:29, 23F

08/29 16:09, , 24F
某些核心玩家可是會因為沒有1080P就拒玩的 WIIU可以應付嗎
08/29 16:09, 24F

08/29 16:10, , 25F
然後 任天堂能不能出一款不要有任何過往明星的的遊戲呢?
08/29 16:10, 25F

08/29 16:10, , 26F
除了那個章魚之外 本家遊戲都還是繞著那些明星打轉
08/29 16:10, 26F

08/29 16:10, , 27F
都沒有完全新作的新鮮感
08/29 16:10, 27F

08/29 16:15, , 28F
市場大宗之一畫質信者沒了,總不能連品牌信者都放棄xd
08/29 16:15, 28F

08/29 16:25, , 29F
有啊 那個甚麼監視氣跟機器人格鬥的(眼神死
08/29 16:25, 29F

08/29 16:35, , 30F
真的要出了又要被你"除了" 那不就出再多都一樣
08/29 16:35, 30F

08/29 16:36, , 31F
我也覺得老任一直在老明星打轉 但章魚就是全新IP啊
08/29 16:36, 31F

08/29 17:10, , 32F
連UBI都說出完看門狗之後就要閃了 光靠任記有辦法吸
08/29 17:10, 32F

08/29 17:10, , 33F
引核心玩家嗎? 而且現在WiiU發售表一堆2015預定
08/29 17:10, 33F

08/29 17:11, , 34F
任地獄還有辦法做新遊戲吸引核心玩家嗎?
08/29 17:11, 34F

08/29 17:14, , 35F
搞不好也可以產生三萬死士 賣三萬就大勝利了
08/29 17:14, 35F

08/29 17:15, , 36F
那Wii怎麼辦?就這樣被海放了喔?!
08/29 17:15, 36F

08/29 17:18, , 37F
都幾年了...樓上快放棄你的執念吧...
08/29 17:18, 37F

08/29 17:20, , 38F
~~~~QoQ~~~~
08/29 17:20, 38F

08/29 18:04, , 39F
3D world很棒,但這個團隊跟宮老無關嗎?
08/29 18:04, 39F
還有 81 則推文
08/31 23:37, , 121F
反而是更重視核心玩家比較有利...是這意思吧?
08/31 23:37, 121F

09/01 08:29, , 122F
問題就在於 任天堂靠NDS跟Wii早就已經有一堆輕玩家了..
09/01 08:29, 122F

09/01 08:30, , 123F
但不久前的遊戲還是很明顯的比較偏重於輕玩家
09/01 08:30, 123F

09/01 08:31, , 124F
WiiU發售後才開始比較有點改善
09/01 08:31, 124F

09/01 18:21, , 125F
但還是來不及啊,現在老任只能這樣再撐六年
09/01 18:21, 125F

09/01 18:22, , 126F
六年後還這樣就不用玩了,而且六年後也不知道還有多少人
09/01 18:22, 126F

09/01 18:22, , 127F
對老任有信心的(廠商和玩家)
09/01 18:22, 127F

09/01 19:38, , 128F
就直接讓掌機可以電視輸出好了 一魚兩吃(?!)
09/01 19:38, 128F

09/02 19:52, , 129F
直接讓掌機可以電視輸出...那PM本篇戰鬥感覺應該不錯
09/02 19:52, 129F

09/05 19:49, , 130F
以任天堂的實力,滿足所有客群不難吧?
09/05 19:49, 130F

09/06 10:26, , 131F
老任的RD能力可不一定喔... 其他兩廠在5年前體會到的陣痛
09/06 10:26, 131F

09/06 10:27, , 132F
期 老任現在正在體驗 SD->HD->FHD 問題很多的
09/06 10:27, 132F

09/06 12:11, , 133F
主要不是開發能力問題,是內部整合
09/06 12:11, 133F

09/06 12:12, , 134F
開發部前陣子不少大調整
09/06 12:12, 134F

09/06 14:39, , 135F
老任轉HD陣同期的產量已經比別家遊戲廠甚至三廠還多了
09/06 14:39, 135F

09/06 20:14, , 136F
老任危機處理速度算蠻快的 立刻抓白金、無雙來護駕...
09/06 20:14, 136F

09/06 21:22, , 137F
無雙是KOEI自己找老任的XD
09/06 21:22, 137F

09/06 21:42, , 138F
我不覺得薩爾達無雙會是KT主動誒,看看KT歷年作品多半本
09/06 21:42, 138F

09/06 21:43, , 139F
命平台是PS(看蛇魔2走向最明顯,Hyper完全把玩家當付費be
09/06 21:43, 139F

09/06 21:44, , 140F
ta)戰無3雖然一度似乎跳到任家但撐沒多久又跑回PS系,看
09/06 21:44, 140F

09/06 21:45, , 141F
似最後的善意(?)的戰無編年史系列最新作也非老任獨佔了
09/06 21:45, 141F

09/06 21:46, , 142F
個人感覺,官方說法看看就好,ZELDA無雙比較像老任為充實
09/06 21:46, 142F

09/06 21:47, , 143F
家機陣容所談的合作(無雙又是很老少咸宜的大眾品牌)
09/06 21:47, 143F

09/06 21:51, , 144F
老任家機平台無雙一隻手數的出來 比XBOX系列都還少
09/06 21:51, 144F

09/06 21:56, , 145F
XBOX系列比老任家機多吧?真三,蛇魔,戰無都有出.
09/06 21:56, 145F

09/06 21:57, , 146F
啊對不起我看錯了請無視XDD
09/06 21:57, 146F

09/06 21:57, , 147F
總之KT推無雙作品意願比較像是PS>XBOX>>>老任
09/06 21:57, 147F

09/06 21:59, , 148F
想當初戰無3無印搭載村雨城大家包括我都覺得必然獨佔
09/06 21:59, 148F

09/06 21:59, , 149F
誰知道拔掉村雨城又是好漢一條XDDD
09/06 21:59, 149F

09/06 22:08, , 150F
薩爾達無雙真的是KoeiTecmo主動找上門才催生的xd
09/06 22:08, 150F

09/06 22:11, , 151F
因為鯉沼久史跟早矢仕洋介的關係
09/06 22:11, 151F

09/06 22:14, , 152F
KOEI這世代的異端 上世代3個月一款無雙到現今轉萬事達卡
09/06 22:14, 152F

09/06 22:15, , 153F
想要無雙嗎!? koei爺爺什麼無雙做給你們玩... 0.0"
09/06 22:15, 153F

09/06 23:47, , 154F
看到DQ無雙我真的笑了....看來FF無雙亦不遠矣
09/06 23:47, 154F

09/07 00:35, , 155F
本世代最強傭兵就是光榮了 不管什麼無雙都覺得好有機會XD
09/07 00:35, 155F

09/12 05:17, , 156F
歡迎回來
09/12 05:17, 156F

09/14 21:44, , 157F
雖然有點晚 不過終於想通了
09/14 21:44, 157F

09/21 01:55, , 158F
抱歉 沒人跟一樓一樣
09/21 01:55, 158F

09/21 14:38, , 159F
有阿,我也完全沒裝
09/21 14:38, 159F

09/21 21:27, , 160F
沒裝+1
09/21 21:27, 160F
文章代碼(AID): #1J_xj8sl (Nintendo)
文章代碼(AID): #1J_xj8sl (Nintendo)